About Us

The Caples Awards, honoring the best in direct and interactive marketing around the world, was founded in 1978 by Andi Emerson, a direct marketing pioneer, in order to honor well-recognized copywriter John Caples. With international chairs in 50 countries, it is supported by industry agencies, clients and suppliers; is run by industry volunteers; and is judged by more than 50 active, senior-level, international creative professionals. Hundreds of creatives and marketers from around the world attend the annual awards presentation.

We have revamped Caples to celebrate the boldest, most creative solutions to tough marketing problems in a three-day summit. Senior creative directors from around the world gather annually in New York City to judge submitted digital and direct work in 20+ categories. New categories are added each year and existing ones are revamped to make Caples newer and bolder.  

Courageous is the theme. Courageous are our entrants. To that end, the Courageous Client Award, a unique Caples category for more than 20 years, has been given more emphasis than ever before. What makes you courageous?

The Caples Awards took place on November 12, 2014. Information on winners will be posted in the Winners section of Caples.org. Check back soon for information on Caples 2015.